BUSINESS ADMINISTRATION


MALAYSIA QUALIFICATIONS

BACHELOR
OF
BUSINESS ADMINISTRATION (HONOURS)

KPT/R/340/6/0145
JPT (R/340/6/0145) 04/2022 | MQA/FA 0527
Intakes: January, May & September
Duration: 3 Years (Full-time)

MASTER
OF
BUSINESS ADMINISTRATION


KPT/R/340/7/0708
JPT (R/345/7/0708) 12/2021 | MQA/FA 0677
Intakes: January, May & September
Duration: 1 - 1 1/2 Years (Full Time) | 2 - 2 1/2 Years (Part Time)

BACHELOR OF BUSINESS ADMINISTRATION (HONOURS)

COURSE OVERVIEW

The Bachelor of Business Administration is a full-time three-year degree programme that focuses on producing professionals capable of applying social and ethical responsibilities, analytical skills, competitiveness and entrepreneurship in business. An important feature ofthis business programme is the requirement of a final year project (FYP) and a professional (internship) attachment. These together will bring reflective and analytic learning experiences to students and further strengthen their creativity and managerial skills with a capstone Strategic Management module.

Entry Requirements:
  • STPM: Grade C in 2 subjects; pass in Maths and English subjects at SPM level
  • A-Level: Grade D in 2 subjects; pass in Maths and English subjects in O-level or its equivalent.
  • UEC: 5 Bs; pass in Maths and English subjects at SPM/UEC level
  • Foundation/Matriculation: min. CGPA 2.00
  • Diploma/Advance Diploma: min. CGPA 2.00
  • Others: Any other equivalent qualification recognised by the Malaysian Government which will be considered on a case by case basis.
COURSE MODULES
Year 1

Semester 1

  • Business Communication
  • Business Statistics
  • Fundamentals of Management
  • Marketing

Semester 2

  • Financial Accounting
  • Business Information Technology
  • Fundamentals of Finance
  • Business Mathematics
  • Creative Thinking/ Bahasa Kebangsaan A

Semester 3

  • Community Service
  • Microeconomics
  • Quantitative Methods
  • Organisational Behaviour
  • Business Law
Year 2

Semester 1

  • Ethic Relations/Malaysian Studies 3
  • Macroeconomics
  • Leadership and Innovations
  • Consumer Behaviour
  • Marketing Management

Semester 2

  • Islamic and Asian Civilisation/ Malay Language Communications 2
  • Malaysia Innovation
  • Operations Management
  • Strategic Management
  • Research Methods

Semester 3

  • Managerial Accounting
  • Specialisation Module 1
  • Specialisation Module 2
  • Human Resource Management
Year 3

Semester 1

  • Final Year Project I
  • Specialisation Module 3
  • Specialisation Module 4
  • Specialisation Module 5

Semester 2

  • Ethics and Organization
  • Final Year Project II
  • Specialisation Module 6
  • Specialisation Module 7

Semester 3

  • Professional Attachment
Electives

Specialisation - Management

  • Lean Six Sigma Management
  • Cross Cultural Communication
  • Project Management
  • IT Management
  • Total Quality Management
  • Strategic Decision Making
  • Entrepreneurship and Small Business

Specialisation - Marketing

  • Business-to-Business Marketing
  • Service Marketing
  • Retail Marketing
  • Applied Market Research
  • E-Marketing Strategy
  • Personal Selling
  • Sales and Management

Specialisation - Finance

  • Finance Modelling
  • Financial Instruments, Institutions and Markets
  • International Finance
  • Corporate Finance
  • Investment Analysis
  • Risk Management
  • Financial Planning
CAREER OPPORTUNITIES
  • Sales & Marketing Senior Executive
  • Banking Consultant
  • Customer Relationship Manager
  • Finance Manager
  • Warehouse Manager
  • Logistics & Supply Chain Manager
  • Retail Manager
  • Business Development Manager

MASTER OF BUSINESS ADMINISTRATION

COURSE OVERVIEW

The Raffles MBA programme is a professionally-oriented programme to develop advanced skills in business for students who already have some practical business experience. Our MBA programme attracts students from very diverse industries and cultures, and RUI lecturers will leverage on these differences and translate them into learning opportunities. If you’re ready to take on the challenge of being a new or better leader in your industry, the RUI MBA programme is your choice. This is designed to deliver a solid, integrated and multidisciplinary curriculum, focusing on general and evolving management theories and practices, which equips working professionals with skills to excel in real-life business situations.

Entry Requirements:
  • Min Requirement: A recognised Bachelor Degree or equivalent in any field with a minimum CGPA of 2.50; and minimum 2 years of full-time working experience in management, research or executive level.
  • Others: If a student does not meet the minimum CGPA of 2.50, they can be accepted if they have a minimum of 5 years working experience.
COURSE MODULES
Year 1

Semester 1

  • Accounting for Decision Making
  • Organisational Behaviour

Semester 2

  • Marketing Management and Strategy
  • Financial Management

Semester 3

  • Strategic Management
  • Information System Management & Strategy
  • Managerial Economics
Year 2

Semester 1

  • Ethics, Corporate Governance & Social Responsibilities
  • Elective I
  • Elective II

Semester 2

  • Elective III
  • Research Methodology

Semester 3

  • Dissertation
Electives

Management Focus

  • Entrepreneurship and New Venture Creation
  • Human Resource Management
  • Operations and Quality Management
  • Organisational Development

Marketing Focus

  • Service Marketing
  • Strategic Brand Management
  • Promotion Management
  • Consumer Behaviour

Finance Focus

  • Risk Management
  • Investment Analysis
  • Corporate Finance
  • Financial Instruments, Institutions and Markets
CAREER OPPORTUNITIES
  • CEO
  • CIO
  • CFO
  • COO
  • Management Analyst
  • Management Consultant
  • HR Director
  • Marketing Director
  • Advertising Specialist
  • Marketing Research Analyst
  • Financial Analyst
  • Credit Analyst

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